Turning complex ERP workflows into a simpler, modern product experience
Priority Software
- ERP
- Enterprise Software
- Product Strategy
- Functional Architecture
- Complex UX




Smart digital solutions for complex business challenges.
We combine product expertise, AI and automation to understand complex problems, define the right solution and rapidly turn it into something that works.
Knowledge. Experience. Technology.
Trusted by startups and leading organizations
















Solutions
Turn repetitive work into intelligent workflows.
We identify processes that consume time, create friction or depend on manual work, then design and build smart automations that connect people, data and existing systems.
Build exactly what your business needs.
Custom internal systems, operational tools, dashboards, portals, CRM solutions and digital products designed around real organizational processes.
Turn complex requirements into a clear solution.
Business analysis, product thinking, functional architecture, system analysis and UX combined to transform complex requirements into solutions teams can confidently build.
From idea to working product. Fast.
Modern AI development tools let us rapidly define, prototype and build functional solutions so organizations can validate ideas before investing in full scale development.
Problems Worth Solving
Teams copying information between systems?
Connect them.
Documents reviewed manually?
Let AI read, classify and extract.
Important information scattered across files and systems?
Bring it together.
Complex reports prepared manually?
Generate them automatically.
Customers or employees repeatedly asking the same questions?
Give them an intelligent assistant.
Still managing a critical process in Excel?
Build the right tool for it.
Tell us how your business works. We'll help identify where technology can make the biggest difference.
Experience
ZingUI helps companies solve complex product and business challenges across enterprise software, ERP, cybersecurity, fintech, healthcare, real estate and construction, BI and analytics, and cloud services.
Today, AI and modern development tools let us take that track record further — not only defining and designing solutions, but building and automating them faster than ever before.



Knowledge. Experience. Technology.
Selected Work
Three real systems across enterprise ERP, cybersecurity and retail analytics. Explore each one as challenge, solution and impact.
Priority Software




BrandShield





NIQ (NielsenIQ)





Expertise
Real experience understanding complex workflows, users, data and enterprise systems — not just a list of industries.
Large systems, deep workflows, many roles and permissions to reconcile.
Operational backbones where data models and business rules collide.
Alert-heavy products where clarity and trust decide whether tools get used.
Regulated flows, reconciliation, reporting and unforgiving edge cases.
Clinical and administrative processes with strict data and safety constraints.
Long-running projects, documents and stakeholders spread across systems.
Turning scattered data into decisions people actually act on.
Multi-tenant products, onboarding, billing and self-serve experiences.
Turning complex data into clear insights that help people understand what happened, why it happened and what to do next.
Process
Understand the business problem, users and current process.
Identify opportunities, requirements and the solution that creates the most value.
Define workflows, information, integrations, UX and technical structure.
Turn the solution into something stakeholders and users can experience and validate.
Develop the system, automation or AI workflow and integrate it with the existing environment.
Measure, learn and continuously improve.
Why ZingUI
Technology changes quickly. Understanding businesses, products and people takes experience.
Understanding the business, users and problem.
Knowing what works, what doesn't and where complexity usually hides.
Using AI, automation and modern development tools to build better solutions faster.

Meet the Founder
Product Builder | Automation Expert | Problem Solver
Zohar has spent his career sitting with the people who live inside complex systems — operations teams, analysts, engineers and executives — translating what they actually need into products that get built and used.
His work combines product strategy, functional architecture, system analysis, user experience and technology. Today, AI and modern development platforms make it possible to move rapidly from understanding a problem to designing, prototyping and building the solution.
Insights
Practical insights on AI, automation, product development and solving complex business problems.
When deterministic workflows are enough and when AI actually adds value.
How to recognize when a spreadsheet has become a business critical system and when it may be time to build something better.
You don't need to know whether the answer is AI, automation, a new system or simply a better process. Start with the problem. We'll help figure out the rest.